Customers don’t care about your business. They care about what your business can do for them. Write for them. Not you.
If you think having a website listed on page 1 of Google is going to build your business, think again.
It’s content, content, content. And relationships, relationships, relationships.
You wouldn’t want to hire a contractor to build a house without a plan.
So why would you hire a developer to build a website without one?
Segue Communications specializes in content marketing, search engine optimization, and information architecture to deliver results for your company. And we will build a website you will be proud of.
A great website with well-crafted content answers that question. It tells your visitors how you can solve their problem. It also invites them to take another step, offering a call-to-action to start a business relationship or make a sale.
Before you build or update your website, consider this: The Internet is all about information. Whether you need a new site or want to improve your existing site, we help you identify your ideal client and determine the strongest marketing messages that will engage and invite them to do business with you.
We write powerful, engaging, optimized content, incorporating those targeted keywords that will help search engines find your site. We will create a plan for implementing the site development, design a site blueprint (what the “biz” calls Information Architecture), and work with your techies to complete the project.
Through detailed documentation and content maps, including project estimates and payment terms, we make each step clear to you and the development team, assuring you get the site you expect.
Building an effective website can be intimidating if you are new at it. I do my best to make it as clear and easy as possible for you. I strive for complete customer satisfaction, in both the process and the product. You’ll like working with me! But don’t take my word for it. See what others say here.